SEO, AI visibility and budgets

Free SEO & marketing tools

Find out whether Google and AI recommend your site, and what it would take to improve. No sign-up, results on screen.

• AI Visibility Checker

  You want to know whether AI recommends you when a customer asks about what you sell.

  Enter your site and what you sell: we ask ChatGPT, Gemini, Perplexity and Google's AI Overview the way a customer would, and tell you whether they name you, in which position and who shows up instead.

  Use it free

• Free GEO Audit

  You want to know why AI recommends your competitors and what to fix first.

  Enter your site and what you sell: we read your site like an AI crawler, ask ChatGPT, Gemini, Perplexity and Google, and give you your GEO score, who they recommend instead and a 7, 30 and 90-day plan.

  Use it free

• Google Rank Checker

  You want to know whether your site shows up when customers search for what you sell.

  Enter your site and up to five keywords: see where your site ranks on Google, who holds the top 3 and how many visits a month you are missing by not being up there.

  Use it free

• Free SEO Audit

  You want to know what a page is missing to rank on Google and in AI answers.

  Enter a URL and we review indexing, title, description, headings, structured data, server speed and whether AI crawlers can read it. With what fails and how to fix it.

  Use it free

• Free Local SEO Audit

  You run a local business and want to show on the map when people search in your city.

  Enter your business, what customers search for and your city: see where you rank on Google Maps and how your profile compares with the top 3 on reviews, rating, photos and category.

  Use it free

• SEO Forecasting Tool

  You need to justify SEO spend, or decide whether it pays off, with numbers.

  Enter your site: we find the keywords you have close to the top 3 and show the visits and revenue you would gain over 12 months, and in which month SEO pays for itself.

  Use it free

• SEO Pricing Calculator

  You are about to hire SEO and want to know what budget is reasonable for your case.

  Six questions about your site and business, and you get the monthly range for SEO, Google Ads, analytics and link building, with the hours behind each plan. No email needed.

  Use it free

• Google Ads Cost Calculator

  You are hiring someone to run your campaigns and want to know what management costs.

  What Google Ads and social ads management costs for your business and channels, with the hours behind each plan. Ad spend is separate, and we explain how much you need.

  Use it free

• ROAS & Break-Even ROAS Calculator

  You already advertise and want to know whether it pays off with your margin.

  Enter your ad spend, sales and margin: we calculate your ROAS, the break-even ROAS for your margin, your profit and the ROI of your campaigns.

  Use it free

• Bulk Redirect Checker

  You are migrating or redesigning your site, or suspect a redirect is costing you traffic.

  Paste up to 20 URLs and we follow every redirect hop by hop: status code, final destination, chains, loops and temporary redirects that do not pass authority.

  Use it free

• UTM Builder for GA4

  You are launching a social campaign, a newsletter or a banner and want to know where your sales come from.

  Enter the URL, source and medium: get the UTM link ready to copy, the channel Google Analytics 4 will count it in and the mistakes that send your traffic to Unassigned.

  Use it free

• Marketing Agency RFP Template

  You are choosing a marketing or SEO agency and want to compare proposals on the same terms.

  Answer a few questions about your company, services, objectives and budget: get an RFP ready to send, with what each proposal must include and how you will score them.

  Use it free