Google Maps and Business Profile
Free local SEO audit
Enter your business, what customers search for and your city. See where you rank on Google Maps and what you are missing against the top three.
Want to climb the map?
We put together the plan for your business: profile, reviews, categories, photos and your site's local pages, with what it would cost. The data from this audit is already included.
Got it. We will write back within one business day.
Next step
-
iSocialWeb service
Local SEO to climb the map
Profile, reviews, categories, photos and local pages on your site, with your map ranking tracked every month.
See the service → -
iSocialWeb service
SEO for several locations
If you have several shops or serve several cities, each needs its own profile and page. We run it as one project.
See the service →
What it checks
-
Map position
Where your business ranks on Google Maps for your customers' search. The top three also show in the map block of the regular results.
What the local pack is → -
Reviews and rating
How many you have and your average score. They weigh on your position and on the customer's choice, who compares you with the business next door.
How to get more reviews → -
Primary category
The one you pick on your profile. It decides most of which searches you show up for: if the leaders use another one, you are missing customers.
What local SEO is → -
Claimed profile
Whether the profile is verified in your name. Without it you cannot reply to reviews or stop others from changing your details.
How local SEO works → -
Website, phone and hours
The basics a customer looks for on your profile, and signals that the business is real and active.
What influences the map → -
Photos
Profiles with recent photos of the premises, the team and the work get more clicks. We compare how many you have with the leaders.
What builds trust on the map →
Local SEO: frequently asked questions
-
Google orders the map by relevance, distance and prominence. You do not control distance; you do control the rest: the right primary category, a complete profile, more and better reviews than your competitors, photos and a site with one page per service and city. More in what the local pack is.
-
Because the distance between the searcher and your business is one of the three factors. This audit searches “service + city” the way a local customer would, which is the most comparable search between businesses.
-
Our local SEO plan costs €1,000 – €1,250 a month, with a specialist working on your profile, reviews and your site's local pages. If you have several locations, work out your case with the SEO pricing calculator.
-
Type the name exactly as it shows on your Google profile and, if you can, your website. If it still does not show, you may not have a Business Profile or it may not be verified: that is the first thing to fix, because without one you do not appear on the map.
Glossary terms
What this tool measures, explained in our digital marketing glossary.
More free tools
See all free tools →-
AI Visibility Checker
Enter your site and what you sell: we ask ChatGPT, Gemini, Perplexity and Google's AI Overview the way a customer would, and tell you whether they name you, in which position and who shows up instead.
Use it free → -
Free GEO Audit
Enter your site and what you sell: we read your site like an AI crawler, ask ChatGPT, Gemini, Perplexity and Google, and give you your GEO score, who they recommend instead and a 7, 30 and 90-day plan.
Use it free → -
Google Rank Checker
Enter your site and up to five keywords: see where your site ranks on Google, who holds the top 3 and how many visits a month you are missing by not being up there.
Use it free → -
Free SEO Audit
Enter a URL and we review indexing, title, description, headings, structured data, server speed and whether AI crawlers can read it. With what fails and how to fix it.
Use it free → -
SEO Forecasting Tool
Enter your site: we find the keywords you have close to the top 3 and show the visits and revenue you would gain over 12 months, and in which month SEO pays for itself.
Use it free → -
SEO Pricing Calculator
Six questions about your site and business, and you get the monthly range for SEO, Google Ads, analytics and link building, with the hours behind each plan. No email needed.
Use it free → -
Google Ads Cost Calculator
What Google Ads and social ads management costs for your business and channels, with the hours behind each plan. Ad spend is separate, and we explain how much you need.
Use it free → -
ROAS & Break-Even ROAS Calculator
Enter your ad spend, sales and margin: we calculate your ROAS, the break-even ROAS for your margin, your profit and the ROI of your campaigns.
Use it free → -
Bulk Redirect Checker
Paste up to 20 URLs and we follow every redirect hop by hop: status code, final destination, chains, loops and temporary redirects that do not pass authority.
Use it free → -
UTM Builder for GA4
Enter the URL, source and medium: get the UTM link ready to copy, the channel Google Analytics 4 will count it in and the mistakes that send your traffic to Unassigned.
Use it free → -
Marketing Agency RFP Template
Answer a few questions about your company, services, objectives and budget: get an RFP ready to send, with what each proposal must include and how you will score them.
Use it free →