AI search and LLM optimization: news and analysis

How to appear in AI Overviews, ChatGPT, Gemini and Perplexity: tests, metrics and GEO tactics documented by iSocialWeb.

July 13, 2026

ChatGPT loses half its share in Spain: your GEO cannot bet on a single horse

From 90% of AI assistant users in Spain to 45% in three years, according to Sensor Tower. Optimizing only for ChatGPT means optimizing for half the market.

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#geo#ai#seo

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The log archive

June 29, 2026

Álvaro Peña de Luna

Google Search's VP says what works in the AI era: defensible content, not generic

Liz Reid confirms Preferred Sources reaches AI Overviews and AI Mode: your readers can mark you and that doubles the clicks. Audience loyalty is now AI visibility.

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#seo#geo#eeat