Organic traffic or organic web traffic is a term that refers to all those visits obtained on a website through the results listed in a search engine either bing, google, yahoo, etc.
This type of web traffic is free in cost and is generated from the queries that users make on search engines after clicking on the results presented by them.
Because it naturally responds to a specific user need.
Understanding the search intent behind a query is key to capturing organic traffic.
Qué es y su función en el SEO